MM52- Marketing 2 (2026)

Other North Carolina CTE sets

Understand effective marketing strategies and the components of the marketing model for marketing plans. MM52.1

  • 1.01

    Understand the elements of effective marketing strategies. MM52.1.01

  • 1.02

    Understand the components of the marketing model. MM52.1.02

  • 1.03

    Understand the nature of marketing plans. MM52.1.03

Understand marketing research problems and designs to implement marketing research methods. MM52.2

  • 2.01

    Understand the nature of marketing research. MM52.2.01

  • 2.02

    Understand problems associated with marketing research. MM52.2.02

  • 2.03

    Compare marketing research designs. MM52.2.03

  • 2.04

    Understand sources of marketing research data. MM52.2.04

  • 2.05

    Implement marketing research methods. MM52.2.05

Understand marketing communications. MM52.3

  • 3.01

    Understand the principles of marketing communication. MM52.3.01

  • 3.02

    Understand the components of the communication mix. MM52.3.02

  • 3.03

    Apply knowledge to determine appropriate marketing communications objectives and strategies. MM52.3.03

Apply knowledge to prepare a strategic marketing plan. MM52.4

  • 4.01

    Analyze marketing research findings. MM52.4.01

  • 4.02

    Apply marketing research findings to determine marketing objectives. MM52.4.02

  • 4.03

    Apply procedures to plan marketing activities and timelines to achieve goals. MM52.4.03

  • 4.04

    Implement metrics to measure plan effectiveness. MM52.4.04

Frequently asked questions

What grade levels do these standards cover?
Grade 10, Grade 11, and Grade 12
Where can I read the official document?
North Carolina Department of Public Instruction

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