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K–12 Standards

Agricultural Sales (2021-)

Other Nebraska CTE sets

Assess the psychology behind sales and professional selling.AFNR.HS.7.1

  • a

    Identify professional sales techniques.AFNR.HS.7.1.a

  • b

    Recognize the psychology of selling agricultural products and the relationship of those products to the general population.AFNR.HS.7.1.b

  • c

    Classify the key concepts of sales.AFNR.HS.7.1.c

Summarize concepts of sales techniques used in agricultural businesses.AFNR.HS.7.2

  • a

    Recall the product life cycle for typical agricultural products.AFNR.HS.7.2.a

  • b

    Explain the concept of supply and demand, and its relationship to sales.AFNR.HS.7.2.b

  • c

    Categorize customer needs and wants.AFNR.HS.7.2.c

Analyze the sales process.AFNR.HS.7.3

  • a

    Identify agricultural sales skills.AFNR.HS.7.3.a

  • b

    Identify the appropriate steps to selling an agricultural product.AFNR.HS.7.3.b

  • c

    Design a sales presentation.AFNR.HS.7.3.c

  • d

    Critique closing techniques within the sales process.AFNR.HS.7.3.d

Explain the significance of customer relationships in the selling process.AFNR.HS.7.4

  • a

    Describe the benefits of positive customer relationships and the aspects of customer satisfaction.AFNR.HS.7.4.a

  • b

    Identify methods of building and maintaining positive customer relationships.AFNR.HS.7.4.b

  • c

    Demonstrate solutions for handling customer resistance and/or negative reactions.AFNR.HS.7.4.c

Critique various marketing strategies for agricultural businesses.AFNR.HS.7.5

  • a

    Describe the role of trade and price in marketing agricultural commodities.AFNR.HS.7.5.a

  • b

    Analyze a marketing plan and the key elements of marketing (e.g., product, place, price, and promotion).AFNR.HS.7.5.b

  • c

    Compare traditional marketing strategies for agricultural products.AFNR.HS.7.5.c

  • d

    Identify innovative, non-traditional marketing strategies for agricultural products.AFNR.HS.7.5.d

Analyze the key concepts in a sales portfolio for agricultural communications.AFNR.HS.7.6

  • a

    Define the creative strategy in developing a sales portfolio.AFNR.HS.7.6.a

  • b

    Draw conclusions regarding successful agricultural sales portfolios and presentations.AFNR.HS.7.6.b

  • c

    Distinguish available technology aspects found within a sales portfolio or utilized during sales communications.AFNR.HS.7.6.c

  • d

    Develop a comprehensive marketing plan presentation utilizing a sales portfolio and a variety of communications strategies.AFNR.HS.7.6.d

Frequently asked questions

What grade levels do these standards cover?
Grade 9, Grade 10, Grade 11, and Grade 12

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